Nike Roshe Run NM BR Black Friday US

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Even though this is a complete and utter first world problem, it's really annoying to have to carry around a travel mug after you've finished with a drink. Admit it, that's why many of us have given up on portable coffee cups and settled for getting drinks to-go. Unfortunately, the latter option wastes a lot of paper, with coffee drinkers throwing away about 500 disposable cups annually. 

Nike Roshe Run NM BR Black Friday US, That's why Ben Melinger  has proposed to Kickstarter the SMASH CUP , an ultra-portable, sealed travel cup. Except it ain't any old cup. When you're not drinking, it collapses into a compact, liquid-tight disk, saving you space in your backpack, handbag, briefcase, or jacket pocket. Someone start a slow hand clap because this dude's a genius. Not only does it save us room in your bags, it'll ultimately help save the earth.

So far, the Kickstarter project has received the support of 1,818 backers and $55,408, an amount that well exceeds the original $10,000 goal.

Nike Roshe Run NM BR Black Friday US Check out the product details and video below for a better idea of how the SMASH CUP works.


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